Dream Reflects on Face Reveal, Dream SMP & Rejecting $550K​

Dream Reflects on Face Reveal, Dream SMP & Rejecting $550K​

Today we have an inspiring story from artist @Dream on the @Youshaei Podcast.

They talked about his face reveal, how he grew to 30 million subscribers faster than MrBeast, rejecting $550,000, and whether he's risking it all by going into music.

Check the full episode on Youtube:

SUMMARY

Dream's success as a content creator and musician is attributed to a combination of hard work, luck, and a genuine approach to creating content that resonates with his audience, rather than focusing solely on profit.

• 00:00 🤔 Dream reflects on rejecting a $550K sponsorship deal, the significance of wearing a mask, and the impact of his face reveal on his content creation.

  • Dream reflects on his decision to not reveal his face, rejecting a $550K sponsorship deal, and the reasons behind wearing a mask.

  • Dream reflects on the decision to do a face reveal and the reasoning behind bringing back the mask.

  • Dream reflects on the significance of wearing a mask and the idea that anyone can be like Dream.

  • Dream reflects on reaching 30 million subscribers without showing his face, discusses the significance of believing in oneself, and briefly reveals his face during an interview.

  • Dream explains that the dip in views before and after his face reveal was due to being less active and not practicing Minecraft as much.

  • Dream reflects on the impact of his face reveal on his content creation and the fear of his identity being leaked, but ultimately feels it was worth it to control the moment and make it big.

• 06:17 🔍 Dream discusses his YouTube career, the importance of luck and preparation, and his decision to reveal his face after becoming known as a faceless YouTuber.

  • The speaker rarely left the house for two and a half years, became paranoid when going out, and faced constant fear of being recognized before their face reveal.

  • Dream discusses his career on YouTube, the rapid growth of his channel, and the importance of luck and preparation in achieving success.

  • Dream started developing for Minecraft servers, got inspired by other YouTubers, decided to take YouTube seriously, quit his job despite his parents' disapproval, and had an inactive channel since 2014.

  • Dream took a big risk by quitting his job with $20,000 in savings to pursue YouTube, spending months planning and studying before starting his channel in July.

  • Studying and self-teaching led to success on YouTube, with luck and preparation playing a big role.

  • Dream didn't plan to be faceless, but due to luck and fan art, he decided to capitalize on it and later teased a face reveal.

• 13:44 🎮 Dream reflects on the success of the Dream SMP, the unique storytelling format, and the selfless approach to content creation.

  • The speaker discusses the importance of organic marketing and improvisation in growing a brand, using the example of the Dream SMP Minecraft server.

  • The speaker discusses the unique storytelling format of the show, where every character had a camera on them and viewers could choose which perspective to watch, creating a big fanbase around the real people playing characters within themselves.

  • Dream talks about the development of the Dream SMP, the attachment to characters, and the growth of massive audiences, and reveals that he never streamed himself a single time.

  • Dream reflects on the Dream SMP project, stating that he never made money from it and had minimal impact on his own content and following.

  • Dream wanted to bring talented and genuine people onto the server to benefit everyone and give them the spotlight they deserve.

  • Dream reflects on the success of the Dream SMP, the impact of spotlighting other streamers, and the selfless approach to content creation.

• 20:47 💭 Dream reflects on rejecting $550K for a face reveal, emphasizes genuine content over money, and ends Minecraft series at its peak to preserve its reputation.

  • The speaker discusses their decision to not make money off of their passion project, stating that money causes problems and complications.

  • The speaker rejected a $550K offer for a face reveal and emphasized the importance of keeping things genuine and not being driven by money.

  • Dream discusses rejecting money, the benefits of using mainstream music in YouTube videos, and the engagement of the audience.

  • The speaker discusses the importance of not over-saturating content with sponsors and the benefits of using stock music to avoid demonetization.

  • Dream chose to end the Minecraft series at its peak rather than milking it for money, and is now looking for new exciting projects.

  • Dream wants his Minecraft series to be remembered as one of the best and is not interested in making more money if it risks the reputation of the series.

• 25:22 🎮 Dream rejected a $550,000 sponsorship deal, made a million dollars in one month from YouTube, gave money to family for financial security, and is excited about new projects like the Manhunt series.

  • Dream rejected a $550,000 sponsorship deal and made a million dollars in one month from YouTube, but was so focused on creating content that he didn't pay much attention to his earnings.

  • The speaker discusses being demonetized and not realizing it, reinvesting money in family and friends, and giving $20,000 to each family member.

  • Dream wanted to be able to take risks without feeling like a failure, so he gave his family money to ensure their financial security.

  • Dream is still making Minecraft and YouTube videos, and is excited about new projects, such as the Manhunt series.

  • Dream's Minecraft gameplay videos, particularly the Manhunt series, have garnered over 100 million views each, making it one of the top Minecraft gameplay series on YouTube.

  • The speaker is excited about upcoming projects and feels confident in pursuing their passion despite the perceived risk.

• 29:37 🎶 Dream discusses his music career, YouTube channel, and the challenges of transitioning between fields, emphasizing genuine storytelling and the underestimation of YouTubers.

  • The speaker is a storyteller who tells stories through various platforms and focuses on telling their story regardless of the risks.

  • Dream discusses his obsession with music, his methodical approach to YouTube and music, and the gap in his music career due to focusing on other projects.

  • Learning about the music industry has helped the speaker with their YouTube channel and vice versa, and they approach marketing for their music in a genuine way.

  • Dream's first music project is meaningful to him, telling the story of his life and focusing on genuine stories, with the hope that people who want to listen will connect with it.

  • Dream discusses the challenges of transitioning from YouTube to other fields and the underestimation of YouTubers in terms of their influence and intelligence.

  • The speaker is open to guidance and has become more comfortable over time.

• 33:56 🌟 Dream reflects on his aspirations in the music industry, wanting to be a genuine artist and attract non-gamers to gaming content.

  • Dream questioned the traditional approach to creating behind the scenes videos and suggested making them longer, based on his experience with longer videos on his second channel.

  • Dream reflects on his experience in the music industry and his aspirations for the future.

  • Dream reflects on the potential of becoming a successful music artist and his desire to make gaming and music more mainstream.

  • Dream wants to be a genuine artist, telling stories through music, believing in his ability to be successful and grow his audience over time.

  • Dream believes that he was able to attract non-gamers to gaming content by simplifying and mainstreaming it, comparing it to the popularity of anime.

  • The speaker discusses the similarities between Minecraft and the decision to use default settings and no modifications.

• 38:54 🎭 Dream discusses the significance of his mask, compares it to Spider-Man's suit, and hints at potential Easter eggs in future music videos, while also expressing excitement for the growth of the Dream SMP.

  • The speaker discusses simplifying concepts in videos to increase understanding and scope, comparing it to the process in music.

  • Make a song relatable to people's lives by avoiding specific names unless it's the point of the song, as using generic names like "Delila" or "Britney" is more fun and likely to do well.

  • Dream sees the mask as a symbol of his channel and himself, and it will continue to be a part of him in certain situations.

  • Dream compares wearing his mask to Spider-Man wearing his suit, and he chooses to wear it when he's being "Dream" and not wear it when he's being "Clay".

  • Dream explains the significance of wearing and not wearing his mask in music videos, and hints at potential Easter eggs to look out for in future videos.

  • Dream enjoys writing music with double meanings and is excited to see how he and the Dream SMP grow.

INSIGHTS

Dream's Content Creation Philosophy

• 😷 Dream rejected a sponsorship deal of upwards of $500,000 and the biggest check he ever got from YouTube was a million dollars.

• 🍀 Dream attributes his success to a combination of hard work and luck, emphasizing the importance of being prepared and ready to take advantage of opportunities.

• 🤯 The show allowed viewers to see every character's motives and actions, making even the small side characters major players in the story.

• 💰 Dream chose not to reveal his face for the sake of keeping the content genuine and not turning it into a money grab.

• 🎮 Dream is looking for a new project that will be just as exciting and fulfilling as the Manhunt series, showing a commitment to creating content that is enjoyable for both himself and his audience.

• 🎮 Dream's focus is on creating the best series in Minecraft history, rather than driving it into the ground for profit.

• 💰 Dream rejected a $550,000 sponsorship deal, showing that money isn't always the most important factor for content creators.

• 💥 Dream reflects on the massive success of his Minecraft gameplay videos, with some reaching over 100 million views, making him a top player in the genre.

• 📈 The marketing and branding of your channel can be applied to your music as well, it's just a genuine approach.

• 📀 Dream's marketing approach to his album is focused on genuine stories and connecting with the audience.

• 💰 Dream emphasizes that his transition into the music industry was not a money grab, but rather a pursuit of creating good content that people want to listen to.

Impact of Dream's Face Reveal

• 🎭 The mask has become a symbol for Dream, similar to Spider-Man, with the reveal of his face being a significant moment for his fans.

• 😳 Dream reflects on the pressure of keeping his face reveal a secret and the fear of it being leaked, showing the immense control and planning behind the big moment.